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Say that again






Some of us are in the habit of using the same negative words over and over again out of habit. The problem is that the more we hear, read, or speak a word or phrase, the more power it has over us. This is because the brain uses repetition to learn, searching for patterns and consistency as a way to make sense of the world around us. Only after being burned a few times can we understand that fire is always hot. You may not remember the exact end date of the Civil War, but odds are you still know what 8 x 9 is because you had to repeat your multiplication tables over and over again, drilling it into your consciousness. I’m sure you’ve experienced having a song stuck in your head all day long, and try as you might, you just can’t get the melody out of your head. Repetition is the most powerful tool to imprint something into our minds and keep it there.

This is of particular concern when we consider a phenomenon called the Illusion of Truth Effect. It basically proves that any statement we read, see, or speak regularly is seen as more valid than one we’re exposed to only occasionally. Amazingly, it makes no difference whether the information is true or false. The only thing that matters is how often we’re exposed to it. Research from the University of California at Santa Barbara clearly shows that a weak message repeated twice becomes more valid than a strong message heard only once. Even one repetition has the power to change our minds. The same goes for pictures, which are just thoughts and ideas concentrated into an image. Repetition increases our mental validation of anything we’re exposed to, which is why it works so well in political propaganda.

If we’re not fully conscious of what we’re exposing ourselves to, consistency will trump truth every time. Now consider how many times you’ve falsely called yourself stupid, untalented, ugly, or anything else, and you begin to understand how your internal propaganda shapes a false self-image.

MAKING WORDS WORK.

To consciously harness the power of words for your benefit, start with the ones you’re using.

NO NAME-CALLING OR SELF-CRITICISM.

Everyone is doing the best they can at any moment in time with the consciousness they have to work with, including you. Be kind and offer yourself the same empathy and compassion you’d extend to anyone else.

STOP ALL SELF-DEPRECATION.

Never make your body, or something you’ve accomplished, or anything else in your life the butt of a joke. Words have power, and quantum energy doesn’t have a sense of humor.






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