Preparing for Your Interview Tips

• If you have time before the interview, get some media coaching. Your publicist may be able to provide this training if you’re working with one, or you can hire a coach who specializes in preparing people like you for their time in front of the camera.

• Identify the key points you want to make during your interview and decide how to convey them clearly and in a short form. Brevity is important because your interview is likely to last just a couple minutes. Also, think of interesting examples and anecdotes you can share with viewers to help make your points and be prepared with any new and interesting statistics related to the subject of your interview.

• If you will be discussing a topic causing a lot of disagreement, try to anticipate the questions you may be asked and then think about how best to respond to them. Your publicist or media coach can help you work on your answers. Knowing what to say when you are asked difficult questions will help you avoid any awkward moments that might make you look bad, embarrass you, or throw you off of your game during the rest of the interview.

• Identify any visuals you may have that will help illustrate the points you want to make. Those visuals might include the cover of your book, an interesting graph or chart, photos, and so on.

• If you can, watch the show you will be a guest on before the date of your interview. This will give you a chance to see its format and observe how the host/s interacts with guests.

• If you are not sure where the TV station is located or if you are not familiar with the parking situation there, drive to the station before the date of your interview. Become familiar with the route you'll need to travel, get clear about how long it will take for you to drive there, and know where you can park. Getting lost on your way to the station the day of your interview or not being able to find parking is likely to make you feel panicked and cause you to have a bad interview. Also, it could make you late for your interview, which could be disastrous if it's live.

Сделать вас, что вы опоздаете.

• Get a good night’s sleep the day before your interview. It's important that you feel refreshed and are thinking clearly when you do the interview.

• Decide what you will wear to the interview at least one day a head of time. Choose something that is comfortable and that makes you feel confident. Avoid wild patterns, very bright colors, low cut outfits and too much jewelry. Basically, don’t wear anything that will distract viewers from what you are talking about or diminish your message.